Cannabis dispensary owners are faced with business challenges unlike any other industry due to constantly changing regulations. Cannabis industry technology companies like Flowhub, GreenTill, & Treez offer POS platforms. These software systems come prepared to keep your cannabis business profitable and compliant in a new and fluid market. In this two part miniseries, we’ll explore…Read More
Banned words in cannabis marketing
And why you can send whatever you want when you send with Stemless. Dispensaries have had a tough time with marketing, especially digital marketing. Despite being widely accepted as a legal product with valid medical use cases, cannabis is still federally illegal. As long as that’s the case, you can count on social media sites…Read More
Winning Retail: Customer Loyalty will likely fall when you….
Don’t reward repeat business with loyalty Reward the wrong behavior Offer loyalty rewards no one wants Have an overly complicated rewards program Reward your customers equally, regardless of their behavior 1) Don’t reward repeat business with loyalty Customers know how many choices they have in terms of where they spend their money. If you aren’t…Read More
Interested in SMS Marketing in Canada?
Are your brick and mortar retail stores are located in Canada? Or are you an e-tailer looking to engage with Canadian customers through your online shopping site? The Stemless marketing platform can help you achieve your marketing list growth goals. If you Google ‘marketing platforms’ in Canada, you’ll find a smattering of advice. Some of…Read More
7 ways to market your small business locally
Invest your time in SEO Create a Google My Business listing Cultivate a YouTube following Targeted text messaging Social Media Marketing Advertise online and offline Generate word of mouth buzz Today more than ever, every business interested in long-term growth is subject to intense competition. Retail competition simply doesn’t just come from our physical neighbors…Read More
Message Board style texts – do they work?
Most retail dispensaries have had an increasingly difficulty time sending cannabis text messaging campaigns in the hopes of reaching their target audience. In the early days, cannabis dispensaries were barred from sending A2P campaigns through short codes, but that was about it in the United States. Then, most cannabis dispensaries could prevent having their messages…Read More
Stemless + Blaze POS = the Marketing Integration you need
At Stemless, we’re strong believers that inventory programs and retail platforms are best utilized when they’re integrated with your entire suite of business tools. Regardless of which of our products you use as a Blaze point of sale dispensary owner, our powerful integration is guaranteed to effortlessly increase revenue. Custom Loyalty Programs Loyalty marketing can…Read More
Automated segmentation in digital marketing.
Don’t knock it ‘til you try it. Let’s start with the basics. What is segmentation anyway? If you’ve never heard the term “spray and pray”, let’s break it down: spray and pray is targeting as many of people as possible and hoping for the best. In sales, it’s robo-dialing, cold-calling with a standard script, and…Read More
Stemless and Greenbits Power Digital Marketing Strategies
At Stemless, we pride ourselves on our ability to play nice with other tech companies. We know that at the end of the day, retailers need all of the data they can access to be organized efficiently, neatly, and actionably. Your dispensary marketing strategies can’t work if you you’re only looking at half of the…Read More
Promote social responsibility with custom loyalty programs
Use your company loyalty program as a tool for good. When retailers and brands build out their loyalty programs, it’s easy to only consider purchases or visits per store when rewarding customers with points. But as tens of thousands of companies selling products and services are finding out – consumers, especially rising Gen Z consumers…Read More